Stream 2011 Discussions

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Rachel Caggiano

Crisis Fire Pit: So Easy, Even a Caveman Can Do It

You're a cool cucumber. You thrive under pressure. You're a veteren when it comes to helping your clients manage crises. Offline. Online. Digital. ...

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Posted on 07 Sep 2011 02:16:45
Ron Pick

When Ad buying Becomes Algo Trading

Display media has long been considered by both publishers and advertisers as the wild west of online advertising. From an industry who's ...

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Posted on 07 Sep 2011 10:35:39
Alice Kang

Bridge the Digital Divide, Help Amnesty Grow its Presence in the Global South

Amnesty International is one of the most respected and globally recognized NGO brands in the world. Our reputation is based on our solid, verifiable ...

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Posted on 07 Sep 2011 08:48:52
Gaurav Singh

Unlearn Digital, Africa Way

Digitally, Africa is ahead of East and West! Big statement? Allow me to share my learnings supported by real life examples from the UnBanked, UnWired ...

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Posted on 06 Sep 2011 07:21:32
James Musick

Create a Cultural Feedback Loop to Spark Innovation

We'd like to share a concept and specific examples of how our two companies have leveraged the latest in social/mobile/techno...

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Posted on 06 Sep 2011 03:59:46
Adam Valkin

The New Disruptors: Showcasing Killer Entrepreneurs from the Class of 2010

Elevator pitches from 4 rising stars in social media, with adiscussion onkey trends, big opportunities, painful lessons,fundraising, pacinggrowth and ...

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Posted on 04 Sep 2011 05:04:19
Jinal Shah

Who killed the published book ? Why the future of publishing is YOU.

Participants: Jen Redmer – Google Books Jonathan Davis – Random House Andrew Keen – Published Author and Thinker Matthew d’Ancona – Author and ...

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Posted on 04 Sep 2011 03:24:05
Beverly Crowson

Global or local content promotion? Is one really better than the other?

With all the talk of so-lo-mo - local, local, local.....is global still relevant? 

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Posted on 02 Sep 2011 04:44:20
Habib Amir

The Luxury in Digital

This session will explore the idea that digital is a luxury that endorses extravagance: a distinct shift has been immerging from necessity to ...

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Posted on 30 Aug 2011 03:21:08
Justin Taylor

media vs. media

Are marketeers keeping traditional (read ‘paid’) media artificially alive even though their audiences can be reached more effectively and engagingly ...

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Posted on 30 Aug 2011 06:58:17
Jory Des Jardins

The New, NEW Blogger

Five years ago bloggers blogged, then they influenced. Blogging still exists, of course, but in this post-Facebook, post-Twitter, post-location-based, ...

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Posted on 29 Aug 2011 01:52:02
Bassel Ojjeh

Big Data: Facts, Fiction and Nonsense and why every CMO needs to know about it

Big Data is a perfect example of "necessity is the mother of [good] invention". To keep up with ever-expanding consumer connection points, the digital ...

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Posted on 26 Aug 2011 09:00:53
Todd Trippany

Attack of the Terabytes: The Data Deluge Problem

With Digital marketing well into it's second decade of life, we've learned a lot. We have also collected terabytes of data, much of which we never ...

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Posted on 24 Aug 2011 03:47:43
Yarden Yaroshevski

An Interface for Art

Let’s agree that art is great. It is, but it has many drawbacks – especially when competing in today's media environment. Although art itself keeps ...

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Posted on 24 Aug 2011 02:47:49
Andrew Solmssen

Digital Out of Home! What is it, what matters, and how can it change Stream?

In retail, museums, and public spaces, digital is revolutionizing the way we interact with our environment. Trained by smartphones and tablets, ...

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Posted on 23 Aug 2011 08:53:23
Yarden Yaroshevski

Games and Brands: Game Over?

After a decade of advergaming false starts, millions spent and very little to show for it, is it time to throw in the towel? Should we give up and ...

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Posted on 22 Aug 2011 05:30:26
Gal Trifon

Watching the Watchers: Fast Forwarding to Smart TV

We are standing at the crossroads of channel convergence. Are we truly ready for the sudden impact of addressability across screens and data ...

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Posted on 19 Aug 2011 10:12:16
Steve Sammartino

the 2nd Disruption - 3D Printing

If you thought the internet up ended some old industries - then hold your hat Dorothy, because 3D Printing is here and it's a Star Trek Replicator ...

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Posted on 11 Aug 2011 12:46:33
Caroline Drucker

The Sound of Engagement

When is the last time you paid serious attention to Audio in a creative campaign? Audio, more than just music, is is a speed dial to your customer's ...

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Posted on 10 Aug 2011 11:17:39
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