Stream 2011 Discussions

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Sheela Subramanian

Emerging Markets: The Race for the "Next Billion" Consumers

How do you build a brand in the "developing world"? How do you directly engage with the elusive billion+ consumers who have recently entered the ...

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Posted on 07 Sep 2011 04:26:46
Alice Kang

Bridge the Digital Divide, Help Amnesty Grow its Presence in the Global South

Amnesty International is one of the most respected and globally recognized NGO brands in the world. Our reputation is based on our solid, verifiable ...

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Posted on 07 Sep 2011 08:48:52
Paul Owen

Social good = business good... Really?

As Nike seeks to make a better world through sport, IBM build a smarter planet, Starbucks preserve the resources of our shared planet, and GE prove ...

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Posted on 05 Sep 2011 11:28:12
Adam Valkin

The New Disruptors: Showcasing Killer Entrepreneurs from the Class of 2010

Elevator pitches from 4 rising stars in social media, with adiscussion onkey trends, big opportunities, painful lessons,fundraising, pacinggrowth and ...

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Posted on 04 Sep 2011 05:04:19
Branko Milutinovic

Sociall games: phenomenon of success, future, revival of in-game advertising

In the past few years, we've seen the emergence of a whole new software industry which is setting the standards in terms of driving user engagement ...

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Posted on 01 Sep 2011 10:19:30
Habib Amir

The Luxury in Digital

This session will explore the idea that digital is a luxury that endorses extravagance: a distinct shift has been immerging from necessity to ...

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Posted on 30 Aug 2011 03:21:08
David Seliger

Shopper Insights: How the 21st century shopper goes from clicks to purchase

The proliferation of personalization within online retail has created an incredible amount data. Through tracking online shopping patterns, we've ...

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Posted on 25 Aug 2011 05:00:29
Yarden Yaroshevski

An Interface for Art

Let’s agree that art is great. It is, but it has many drawbacks – especially when competing in today's media environment. Although art itself keeps ...

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Posted on 24 Aug 2011 02:47:49
Yarden Yaroshevski

Games and Brands: Game Over?

After a decade of advergaming false starts, millions spent and very little to show for it, is it time to throw in the towel? Should we give up and ...

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Posted on 22 Aug 2011 05:30:26
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